FOR IMMEDIATE RELEASE
Phoenix, AZ – June 10, 2025 — In a move set to redefine how home service companies grow and retain customers, Prolific Brand Design, the premier branding agency for the trades, is proud to announce the acquisition of Simplified Email Marketing. As part of this strategic merger, Simplified’s founder, Zac Garside, has been named President of Prolific Brand Design.
Founded by Zac Garside, Simplified Email Marketing carved a niche by helping home service companies generate more profit from their existing customer base using targeted, high-impact email campaigns. With over a decade of experience coaching customer service teams in the trades, Garside recognized that most companies were leaving money on the table by not maintaining consistent, strategic communication with past customers.
“Home service companies spend millions chasing new leads, but the real gold is in the customer list they already have,” said Garside. “That’s where Simplified came in—and now, combining that with Prolific’s world-class branding expertise is going to be game-changing for the industry.”
Prolific Brand Design, led by partners Chris Yano and Ryan Kettering, is already known for delivering unignorable home service brands through bold design, strategic storytelling, and visually striking assets like logos, truck wraps, and identity systems.
“When I saw Ryan’s approach to building brands, I was floored,” Garside added. “It’s more than just design—it’s about building something that lights a fire in you, your team, and your customers.”
The merger brings together world-class branding and high-converting email marketing under one roof—providing home service and improvement businesses with a one-two punch to elevate brand awareness and boost profitability.
Together, Prolific and Simplified will now offer:
- Brand Strategy, Logo Design & Website Design
- Truck Wrap Design & Wall Wrap Design
- Email Marketing Campaigns & Blogging
- Membership Nurturing & Service Promotions
- Integrated Customer Retention Systems
“This is about helping contractors become the only business customers think of when they need service,“ said Chris Yano. “Zac’s successful email marketing methodology, coupled with his strong leadership and genuine commitment to supporting contractors, makes him the ideal partner for this next stage of growth. We are thrilled to carry forward what he has built with Simplified and expand its reach to help even more contractors grow and succeed.”
This move marks a bold new chapter in Prolific’s mission to serve the home services industry with tools that not only attract new customers—but build brands that last.
For more information, visit www.prolificbranddesign.com.