Valkyrie Fleet Wraps

A new name and a heroic identity for a wrap and graphics shop.

Valkyrie Fleet Wraps
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Valkyrie Fleet Wraps

A different kind of client.

We don’t often get to work outside the home-service space. Helping a wrap and graphics shop with its own graphics was a real privilege and an honor, and a really fun job. Jason gave us the leeway to explore and do something creative.

From Louisiana Graphics to Valkyrie Fleet Wraps.

Going from the Louisiana Graphics name to Valkyrie Fleet Wraps is quite a change. We wanted a name and a look that reflected the uniqueness of their brand.

We put several name directions side by side, and Valkyrie was the one they circled.

Name options for the rebrand, with Valkyrie circled

Heroic, without overpowering.

We wanted something heroic, with the fierceness the Valkyrie name carries, without it feeling too overpowering. The feminine depiction of the Valkyrie let us strike just the right balance.

A brand that shows what they can do.

The visuals show off who they are, and the color vibrancy lets them create their own wraps that also show their wrap capabilities in action.

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Valkyrie Fleet Wraps
A new name and a heroic identity for a wrap and graphics shop.
Valkyrie Fleet Wraps truck wrap designBefore: Louisiana Graphics truck wrapAfter: Valkyrie Fleet Wraps truck wrap designValkyrie microfiber cloth, business card and stickerAI-generated brand concept for Valkyrie Fleet Wraps: uniform.Early sketches of the Valkyrie markValkyrie Fleet Wraps truck with blue and yellow smoke at nightValkyrie Fleet Wraps — technician workingValkyrie Fleet Wraps sign on the shop buildingAI-generated brand concept for Valkyrie Fleet Wraps: team lifestyle.Before: the Louisiana Graphics logoValkyrie Fleet Wraps approved brand identity with generous presentation margins.

A different kind of client.

We don’t often get to work outside the home-service space. Helping a wrap and graphics shop with its own graphics was a real privilege and an honor, and a really fun job. Jason gave us the leeway to explore and do something creative.

From Louisiana Graphics to Valkyrie Fleet Wraps.

Going from the Louisiana Graphics name to Valkyrie Fleet Wraps is quite a change. We wanted a name and a look that reflected the uniqueness of their brand.

We put several name directions side by side, and Valkyrie was the one they circled.

Name options for the rebrand, with Valkyrie circled

Heroic, without overpowering.

We wanted something heroic, with the fierceness the Valkyrie name carries, without it feeling too overpowering. The feminine depiction of the Valkyrie let us strike just the right balance.

A brand that shows what they can do.

The visuals show off who they are, and the color vibrancy lets them create their own wraps that also show their wrap capabilities in action.

Working with Ryan and the Prolific team was amazing, changing our name, look, brand was both the most exciting and scary project we've undertaken and we couldn't have picked a better team to do it with!
Jason
Owner, Valkyrie Fleet Wraps
Jason, owner of Valkyrie Fleet WrapsPhoto from Valkyrie Fleet Wraps