Classic Softwash
A mascot-led softwashing identity in teal, navy and orange, carried into pickup graphics and print.
A friendly service identity
Orange script sits above a navy Softwash badge, with a smiling uniformed mascot introducing the name. Teal outlines, dimensional lettering and small sparkle details give the mark its character.
Pickup-wrap graphics
The approved pickup mockup enlarges the mascot across the doors and moves from a teal front to a navy bed. The service line and contrasting wordmark stay prominent along the side.
Carry the identity into everyday use
The card repeats the palette and mascot in a split layout. A navy service panel balances a light contact area, with orange accents tying the two sides together.
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A friendly service identity
Orange script sits above a navy Softwash badge, with a smiling uniformed mascot introducing the name. Teal outlines, dimensional lettering and small sparkle details give the mark its character.
Pickup-wrap graphics
The approved pickup mockup enlarges the mascot across the doors and moves from a teal front to a navy bed. The service line and contrasting wordmark stay prominent along the side.
Carry the identity into everyday use
The card repeats the palette and mascot in a split layout. A navy service panel balances a light contact area, with orange accents tying the two sides together.